The assignment
Develop account growth and retail execution while helping build Sazerac’s Market Development Representative sales program.
My contribution
I managed a mature 50-account territory and trained seven new hires in California and Texas. I combined field execution with the work of helping colleagues understand accounts, expectations, and the sales role.
The results
The territory grew by 26.7% in FY22, adding approximately 2,118 cases. All seven new hires I trained advanced to management-track roles within one year. I also earned the Retail Animal Award for account execution and the Best Practice Award for a strategy presented company-wide.